Privacy Policy

The Alpina Gstaad is committed to providing exceptional service to all of our customers. We believe that we can engage in more relevant communications with you through the intelligent use of information. We understand that you may have questions about the collection and use of information about you. Accordingly, we have prepared this statement to inform you of our Privacy Policy.

We adhere to the following policies when handling personal or business information you share with us:

Principle 1

We collect general information like names, mailing addresses, email addresses, and phone numbers, along with more specific information from various sources. We do this for the purpose of rewarding credit and points for marketing programs as well as to inform you about special promotions that run throughout the year. We may enhance this information with data from outside sources to facilitate more relevant, targeted communications as well as develop products and services that better suit our customers' needs. We also collect information about the behavior of visitors to our Web site for overall analysis and more targeted communications.

Principle 2

We will use this information for The Alpina Gstaad business purposes only. We will not disclose or sell any customer's information to any external organizations. We may however, work with our partners and use this information to introduce you to, on behalf of The Alpina Gstaad, additional value-added services we feel may be of interest.

Principle 3

We may use mailing address information to send direct mail promotions to your home. We may also use e-mail addresses (when submitted to us by you) to mail you information about special offers or promotions.

Principle 4

All information, including credit card information that you provide to us over the Internet during the reservation process, is encrypted for your protection. This encryption is designed to help prevent any unauthorized person from intercepting or reading any application information you send us.
At any time, whether you receive e-mail or direct mail, you may ask us to discontinue use of the information you have provided and request that we refrain from sending any further communications.

You may call us at +41 33 888 98 88. Please give us your name and address and specify which promotion you received and how (i.e. mail or e-mail), and we will proceed to remove your name and address from all further communications.

Should you have any questions or concerns about our Consumer Privacy Policy, you may write to us at: The Alpina Gstaad. Alpinastrasse 23, 3780 Gstaad, Switzerland.

Security Policy

When processing a reservation at The Alpina Gstaad or on our website www.thealpinagstaad.ch we will ask for the following:

• Name
• Address
• Credit Card number and expiration date
• Billing address
• Phone number
• Email address

This information is necessary to process your reservation at The Alpina Gstaad.

We use return email addresses to answer the email we receive. Such addresses are not used for any other purpose and are not shared with outside parties.

Finally, we never use or share the personally identifiable information provided to us online in ways unrelated to the ones described above.

AGB